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Our Brand Story

Igniting the Spark Within

Innerfyre Co believes in making self-care routine a special occasion.
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With COVID-19 disrupting everyone’s normal way of life back in 2020, we recognised the need to pay more attention to our mental health, self-care, and well-being.

Because the situation has prevented people from traveling and doing a lot of the things they used to enjoy, the brand was born β€” to help individuals embrace themselves, and bring a little light and positivity into their lives by spreading messages of self-love that come with each candle, perfume, or room spray.
I Am Loved scented candle in clear frosted jar and bronze lid with Innerfyre logo
Made with 100% pure essential oils, the Innerfyre Co candles were born out of our founders’ love for scents and their desire to create candles that not only look good and smell good, but also have real mood-boosting, aromatherapeutic effects.

As Singapore’s first candle brand using a sustainable wax blend made from coconut and rice bran wax, Innerfyre Co hopes to bring more serenity, joy, and self-acceptance into the world, one candle at a time.
Greenspark Public Impact Profile